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615 Lafayette Environmental Graphics

615 Lafayette Environmental Graphics

An inspirational space for the Banker trainees.

Environmental Graphics

Client: Rocket Companies
Completed in 2021

This hefty package of 20 dimensional environmental graphics, featuring the Rocket Companies philosophies, were heavily influenced by the styling of their host, the Detroit News building. With high-traffic, many obstructions, and different types of walls, materiality was carefully chosen. We used acrylic letters for each company phrase and Sintra board for the call-outs. Some wallcoverings required a heat-treated vinyl application to be applied to textured walls.

 

Design Narrative and Moodboard

 
 

Design Development