Bringing the “Glow Webs Glow” of Season 2 to real life.

Event Design  |  Environmental Graphics

Client: Disney Junior, Marvel
Completed in 2022

The Activate team was challenged to produce an unforgettable branded event for the Season 2 launch of “Spidey and His Amazing Friends”, a popular Disney junior animation widely loved by young kids. We worked with our contract illustrator and fabricators to create a larger-than-life replica of the Web Crawl-R, complete with an interactive experience inside, and a hero’s obstacle course with action-packed photo opportunities. The activation was open for two weekends, traveling from New York’s Battery Park to the Santa Monica Pier, and received more than 7500 guests.

Credits
Colleen Crongeyer, Gabi King - conceptual design, art direction, print production
Bungalow Scenic Studios, Britten Inc - fabrication
Dan Lawlis - illustrator